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Excerpt: Is your content really optimized to its fullest potential? I bet it isn’t. (flickrfavorites) Most of the time, when people think of good quality content, they often think of an informative piece that’s free of spelling and grammar errors. Well, I’m afraid this isn’t so. One spelling or grammar error, while not ideal, isn’t likely to cause the failure of a post or home page copy. Instead, a great blog post/article/whatever is optimized in such a way that it brings all of the various elements together seamlessly. And, if you want to see your content get more attention, do a better job of…

Four Ways To Optimize Website Copy and Online Content is a post from: Cloud Mixer - Mixing New Media Ideas

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Excerpt: Good copy makes a huge difference to even the fastest readers. It feels different, and provokes a completely different set of feelings. Unfortunately, there’s a huge difference between professional and amateur copy, and while it can take years to learn how to write professional quality copy, there are a number of simple changes you can make to improve your website’s performance. Here are five of them: (Photo: Furryscaly) Spelling and Grammar Checks It sounds silly, but you’d be amazed at how many spelling and grammar mistakes you can find after you’ve left a piece sit. And, while misspelling the odd word or making an…

Improve Website Conversion Rates With 5 Easy Content Tweaks is a post from: Cloud Mixer - Mixing New Media Ideas

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Excerpt: Ask anyone who owns an online business or website how to use content to generate links, and they’ll tell you to use article marketing and press releases. Why? Because it works, right? It’s worked for years. Well, it did work, and it does now, but not like it used to. Here’s what I mean: (New York Public Library) Traditional Article Marketing and Press Releases We are all familiar with article marketing content. These basic, every day articles are found in places like Ezine Articles, Article Base, and hundreds of others. They are the everyday write-ups such as ‘how to choose a dentist’ or…

The Modern Online Content Program — It Just Ain’t What It Used to Be! is a post from: Cloud Mixer - Mixing New Media Ideas

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Excerpt: You upload your site onto the internet and then wait for things to happen. “Build it and they will come”…..Yeah okay….not!! It’s expecting a bit too much if you have not made thorough preparations and research beforehand. Imagine it this way. There are millions of sites, billions of pages floating around on the internet and the chances that the top search engines pick your site at random and list you on the first page is like choosing the winning numbers on the national lottery the first time you have every played. It just does not happen. Search Engines are a Business The…

SEO Boo Boo’s that could cost you rankings before you even start is a post from: Cloud Mixer - Mixing New Media Ideas