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Excerpt: Continuing our Graphic Design journey, this week, we’re going to have a look at some design basics and highlight some of the elements that help create effective Graphic Design. These elements are considered the building blocks of visual communication. The information below outlines briefly each one and should only be treated as introduction to each element. So, off we go: 1 – Line Lines are everywhere, straight ones, thin ones, fat ones. curved ones, and even diagonal ones. So what’s the big fuss? Well, strangely enough, lines can communicate all sorts of things. Lets take for example a curved line, when a curve…

The Building Blocks of Graphic Design is a post from: Cloud Mixer - Mixing New Media Ideas

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Excerpt: What does Graphic Design actually do? So, we have an idea where it came from, what it is (see my previous posts) and now the big question is ¨WHAT DOES IT DO?¨. I could rattle off a few more definitions or write some more ¨Industry talk¨ about what it does but for the sake of common understanding, lets have a look at a real world example of the power of Graphic Design and what it can help achieve. The 2008 American Presidential Election. Really, this was one enormous marketing campaign with a budget in the millions and graphic design not only…

What does Graphic Design do? is a post from: Cloud Mixer - Mixing New Media Ideas

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Excerpt: I’ve now reached the grand total of three posts, I’ll have a mini stroke when I reach four. Ok, down to business, having discussed briefly some of the origins of Graphic Design in my previous post, lets now look at what the profession has become, in the 21st century. As much as the industry has tried to educate the business world, unfortunately few people still understand fully the work we do and this still remains one of the challenges this profession faces. I often wonder why this is the case and then I ponder to myself, do I know the ins…

Graphic Design for a New Century is a post from: Cloud Mixer - Mixing New Media Ideas