Archived; click post to view.
Excerpt: (ByronShell) Copywriters have a big job to do. They need to write content that brings in traffic using the right words and keep your site at the top of the search results (SEO), but it also needs to convince web visitors to follow your call to action. This often leaves site owners with a conundrum: Do they post SEO content and make sure their site is found? Or do they post good content and forget about all that SEO mumbo jumbo stuff? You want to know the secret? Both. It is literally impossible to write good content without some SEO keywords…

Getting More From Your Online Content: SEO VS Conversion is a post from: Cloud Mixer - Mixing New Media Ideas

Archived; click post to view.
Excerpt: I am a product of the sixties so inherently think all Government and big biz is fcked beyond practical use, unfortunately, the alternatives are worse so we “play along” out of self preservation. I literally don’t vote because I believe we shouldn’t encourage government by participating lest they think I actually support the silliness. I don’t trust big biz or “the Man” because they think they know what’s best for me, when in reality, it is they think what is best for them is best for me, hence, my trepidation around privacy and the internet being left to big biz. Early this…

Personal Search… a Matter of Trust is a post from: Cloud Mixer - Mixing New Media Ideas

Archived; click post to view.
Excerpt: Rich snippets make a lot of sense and the new Google rich snippets have vastly improved what was served in the past. The really cool part is the rich snippet may even use a microformat if the webmaster has implemented them. IMO, a technique worth consideration is to force Google to use the snippet. My thinking is Google have matched the snippet to the query so… I’m thinking it looks pretty relevant and “clickable” to the user. Another bit of information I gleaned from the video was how the extra computing power which Caffiiene brings to the table could/is to be used to add features like ”rich snippets” indicating a possible rollout of…

Rich Snippets are Mega Cool! Google Writes Better Titles? NOT! is a post from: Cloud Mixer - Mixing New Media Ideas

Archived; click post to view.
Excerpt: Whitehat Automation is a term that, depending on who you’re talking to, shouldn’t exist. To some whitehat is doing everything manually. To others it is staying within the guidelines set forth by the almighty Google. The real question is: where is the line drawn and what can you do/not do? Everyone will have a different answer and view points regarding this question, and especially how it’s done. Before I go any further I’d like to say that by ‘automation’ I’m saying scripts and programs, not outsourcing to other individuals. So, with that in mind I give you … whitehat automation! [caption…

What is Whitehat Automation? is a post from: Cloud Mixer - Mixing New Media Ideas

Archived; click post to view.
Excerpt: Chances are we have never met because I seldom go to seminars and other SEO networking events, forums or discussion. I was thrilled to be given a chance to work with so many talented copy writers, bloggers, innovative web developers, Social Media consultants and marketers! I’m a Napoleon Hill disciple and Think and Grow Rich is like a bible to me. I have not had a Matermind Group lately so the CloudMixer group is filling a void I’ve felt for a time.  My philosophy on life is simple: What the mind of man can conceive and believe, It can achieve. Napoleon Hill~ Think…

Terry Van Horne, Internet Marketing Master, Social Media Consultant and Cloudmixer Author is a post from: Cloud Mixer - Mixing New Media Ideas

Archived; click post to view.
Excerpt: Today Google announced the release of Google Commerce Search. Ordinarily I yawn and move along but for whatever reason I decided to read this closely. When the news broke on Twitter I thought it was just an improvement to the Search API and with that there was still the issue of getting the site fully indexed. A few hours later I got a chance and had a gander at the video below. Watch it because it gives you a great overview of the Google Commerce API at work! I have been managing and optimizing Feeds for 4 or 5 years. I was early to…

Google Commerce Search or Just Gbase Monetized! is a post from: Cloud Mixer - Mixing New Media Ideas

Archived; click post to view.
Excerpt: Social media as I understand it is about engaging your audience to learn their concerns, needs and wants through human discourse and interaction. To start this post I pose this question: after reading a post if your visitor leaves a tweet instead of a comment has the goal above been achieved? The other day, Shaun over at Hobo Web posted a great piece on his feeling that the “linkerati” are linking less with more discretion and how twitter is affecting comments on blogs. It was that post that started me on the path to considering the ramifications of adding twitter to comments of blogs. I had been noticing less engagement…

Twitter: Blog Engagement Killer or Lazy Linkeratti? is a post from: Cloud Mixer - Mixing New Media Ideas

Archived; click post to view.
Excerpt: Seems Mr. Obama’s socialization of healthcare and banks has the search engines joining the fray. Thursday my Tweetdeck was lit up with the buzz of deals between Twitter and Bing and Google. Bing also signed a deal with the monstrous Facebook Social Networking mega site. These social networks will be sharing their feeds with these search behemoths’. Not unlike Mr. Obama’s tentative foray into social medicine and banking, the major search engine, that’d be Google, the lesser Bing, who it seems has  jumped in the deep end, only to find, it is actually the shallow end of the twitter pool.  I’ll explain…

The Socialization of Search! is a post from: Cloud Mixer - Mixing New Media Ideas

Archived; click post to view.
Excerpt: Sometimes its great to take a step back and have a good look at the industry you work in and remind yourself that while you continually read, research and engage in conversations with your peers and clients regarding search engine optimisation, the advancements and new features that appear are not necessarily the best means or methods to utilise when working on a website. Remember the end user One of the most important, and probably most overlooked parts of search engine optimisation is the actual users you are trying to reach so its healthy to take a minute and reflect on how they…

Getting smart with searching on the search engines is a post from: Cloud Mixer - Mixing New Media Ideas

Archived; click post to view.
Excerpt: Ask anyone who owns an online business or website how to use content to generate links, and they’ll tell you to use article marketing and press releases. Why? Because it works, right? It’s worked for years. Well, it did work, and it does now, but not like it used to. Here’s what I mean: (New York Public Library) Traditional Article Marketing and Press Releases We are all familiar with article marketing content. These basic, every day articles are found in places like Ezine Articles, Article Base, and hundreds of others. They are the everyday write-ups such as ‘how to choose a dentist’ or…

The Modern Online Content Program — It Just Ain’t What It Used to Be! is a post from: Cloud Mixer - Mixing New Media Ideas